What makes the perfect Google Ad?

Google’s paid advertising system, Google Ads, has long been an effective way for companies to be visible for people searching for a specific service, product or topic.

If you are thinking about starting a Google Ads campaign or want to improve the results of an existing campaign, take a look at what makes the perfect Google ad.

  • Write a great headline

  • Address Customers Directly

  • Describe the unique benefits of your product or service

  • Use keywords that mirror the searcher’s query

  • Give customers an incentive to take action

To read the full article please visit Effective Internet’s blog here

The Effective Internet team are experts in creating effective Google Ad campaigns that work.

Their team of Google Ads experts will listen to what you want to achieve from a Google Ads campaign and what budget you have.

They will then carry out thorough keyword research to find the most relevant terms to maximise results.

For more information on their Google Ads management service, get in touch with Effective Internet.

 

Want to see your business featured here?  Check out our membership packages here

Summer Activities 2019 at Cliffe House

Cliffe House is pleased to announce its 2019 Summer Programme of Activities –

What is on summer 2019 Cliffe House HD8 Network· Archery (suitable for ages 6+) Mondays & Thursdays £5.00 – Located in our indoor range, so don’t worry about the weather

· Little Cooks Bushcraft (suitable for ages 7+) Fridays 1pm – 3pm £14.00 – Want to try making some wild garlic butter, pizza’s or bread on an open fire? Then give this a try!

· Climbing Tower – Wednesdays 10.30am – 4pm £3 for 4 climbs or £5 for unlimited– Can you get to the top of all 4 climbs?

· Cliffe House Club – Limited Spaces – £30 – An all day session running from 9am – 5pm – includes walking, canoeing, climbing, archery and bushcraft

· Adventure Playground (Monday – Friday 10am – 4pm) – Free access

· Kiosk (10am – 3pm) – Delicious homemade food available all day

· Woodland Walks (ask at the Kiosk for a pack) – Family Fun for only £5, includes outdoor play equipment to enjoy once you have completed the walk

All equipment provided and sessions run by fully qualified and enthusiastic instructors.

BOOK ONLINE AT tickets.kirklees.gov.uk

ALSO WATCH OUT FOR SPECIAL EVENTS BEING RUN THROUGHOUT THE SUMMER MONTHS

Check out our Facebook@CliffeHouse for a full list

Vickers Carnley offers prestigious office suites to let in Denby Dale

Westleigh House (main internal) - revised (1) 400x301

Westleigh House in Denby Dale is a prestigious former Gentleman’s Residence.

Which in recent times has undergone substantial refurbishment and now provides excellent modern office suites having all the benefits of a modern environment yet retaining the characteristics of the old manor house.

The offices have the added benefit of having ample on-site car parking and CCTV monitoring. The property is only a short walk away from the Denby Dale railway station and all the local amenities that the village has to offer.

Westleigh House 400x300Tenants enjoy the relaxed environment of Westleigh House allowing them to create a tight knit community. Communal networking area allows the tenants to enjoy the relaxed, social working environment.

This really is an ideal opportunity to anyone either working from home, or anyone looking to move into a more professional environment.

The landlord offers very flexible terms and all-inclusive packages to suit a tenants needs.

Letting Agents Vickers Carnley are available to carry out internal viewings on relative short notice and interested parties should contact either Lee Carnley or Isobel Smith on 01924 291500 to discuss further.

6th Anniversary Meetup

This year we are celebrating 6 years of the HD8 Network.

Conceived and brought to life in the spring-summer 2013.

One of the first things we did was create a social media community and the response was they wanted to meet up.  So we created our Meetups.

Following this we brought you the website, business shows and membership packages and what we have been consistent with is our social communities and our physical meetups.

Earlier this year Jacqui Gedman – Chief Executive of Kirklees Council – kindly offered to be our speaker at one of our Meetups.

We jumped at the chance and thought it would be ideal to do this on our 6th Anniversary of HD8 Network Meetups this year in July.

 

Jacqui will be discussing “How the Council supports businesses”

Tickets will be on sale as usual.  Whilst we intend on holding our Speed Networking sessions this will depend on the number of attendees.  We also want to acknowledge and celebrate this 6 year milestone and so will try to measure the attendee interest and act accordingly.

 

Book your tickets now on Eventbrite – HD8networkMmmmm-July.Eventbrite.co.uk

 

Meet our Members

The HD8 Network is more than just our networking events, however ….

The HD8 Network Meetups are really wonderful and you should come along to see for yourself.

We have a laugh, but also have organised time for attendees to speak with at least half the people in the room.

But most of all, we provide a comfortable fun two hours aimed at helping your business in the HD8 area.

Building relationships with other business owners can provide a range of benefits; peer learning, creating accountability, sharpening your business acumen.  It’s not JUST about growing your business contacts – but that’s pretty great fun too.

 

HD8 Network Meetups

The HD8 Network is more than just our networking events.  (But these are really wonderful and you really should come)  

At our Meetups we have a laugh, but also have organised time for attendees to speak with at least half the people in the room in a speed networking style.

As many of the attendees come regularly, this is more of a monthly catch up than elevator pitch, but it is good practise to bring business cards or leaflets with contact details to act as a reminder for people who has met you.  Some people also bring demonstrations or other portfolios, however its about what suits you best.

We generally have a speaker, aimed at educating you on aspects of business, as well as providing heightened exposure to a member’s business, whilst not being a sales pitch.

Building relationships with other business owners brings so many benefits, including peer learning, creating accountability, sharpening your business acumen, as well as growing your business contacts.

You might be looking for services and trades for home or work life, or want to promote your organisation and sell stuff.

We have many charities who come along and can tell you how you can support the organisations that help to provide much needed services to the community and the exposure they can give you in return.

The HD8 Network Meetups has a range of B2B businesses, as well as B2C and MLM in attendance.  The majority of attendees are made up of sole traders or one-man-bands, however we also have employees, as well as business owners attending and our Meetups attract all ranges of businesses at varying times of the year. You just never know who is going to book on (or even turn up) – that’s the ‘fun’ of running and ‘planning’ events.

 

Will we see you next time?

Most of all the HD8 Network Meetups are a comfortable, fun two hours, aimed at helping your business and the HD8 area of Huddersfield.

Join us for our 6th Anniversary event with Jacqui Gedman from Kirklees Council

https://www.eventbrite.co.uk/e/hd8-network-mid-morning-mid-month-meetup-networking-event-6th-birthday-tickets

 

But like we say we are SO MUCH MORE than Networking Events

Check out our memberships for package details.  We can get exposure for your business online, through our directory listing, news section, events calendar, social media communities and email.  There is also the opportunity to meet and talk face to face with our members, but you don’t have to if you don’t want to.  Life is busy enough.  But they are good fun.

Update your preferences

If you would like to update your preferences please do so here.  If you are receiving our emails more than once, please let us know so that we can merge accounts and keep our data clean and correct.

Shepley Spring Festival 2019

Wow what a great atmosphere and music there is at Shepley Spring Festival …. and great memories too!

Shepley Spring Festival 2019 Storthes Hall HD8 Network

New Venue Storthes Hall

The Venue and Aparthotel at Storthes Hall Park worked really well for the Shepley Spring Festival this year, especially as the weather was at the point of only threatening unpleasant weather…

The wide range of rooms in the Venue provided a variety of spaces and proves that there is future potential for a long and happy relationship between Shepley Spring Festival and Storthes Hall.  Especially if other parts of the grounds were available to expand into.

If you would like to get in touch with the Venue at Storthes Hall, please find details on our directory listing here.

Laura Crane Youth Cancer Trust Festival Shop at Shepley 2019

LCYCT Shepley Festival Clothing ShopThe whole Shepley Spring Festival was buzzing all weekend, and none more so than the LYCT ‘ebay’ shop.  Selling items donated by a variety of organisations for the Laura Crane Youth Cancer Trust as part of their fundraising.

LCYCT Shepley Festival Shop

 

Not only did the charity get a great return on investment, decluttering stores and making a profit.

 

They also clothed the festival.

A lady even forgot her clothing – she had wine and knickers, but nothing more than the dress she was wearing …. until she shopped and kitted herself out at the Laura Crane Youth Cancer Festival Shop.

The range of clothing was outstanding with prices that made it unquestionable.  Items flew off the benches.  Bag and bags of sharfs, shawls, gloves and hats.  Pajamas, coats, tops and outdoor skiwear … I think they even had jeans and work trousers too.

The festival goers lapped it up and the Laura Crane Youth Cancer Trust were overwhelmed with the result and I believe they have personally thanked all that assisted them over the weekend and have asked the HD8 Network to extend their thanks to all.

Want to find out more about the Laura Crane Youth Cancer Trust please visit their listing on our directory for more information.

 

Denby Professionals are currently recruiting

Denby Professionals are currently recruiting for some mega build contracts in the Middle East.

Sourcing for specialist projects is something the Director at Denby Professionals has over 15 years recruitment experience in, from restaurant launches, senior butlers to the current Gas Turbine requirements.

Denby ProfessionalsWorking with a wide ranging client base abroad allows Denby Professionals to provide effective, low fee recruitment to businesses across the Huddersfield and Barnsley area.
If you’re looking for an expert to solve your recruitment needs without the excessive costs of traditional recruit services, get in touch with Lou. Louise@denbyprofessionals.com

or check out Denby Professional’s directory listing here – https://www.hd8network.co.uk/local-businesses/denby-professionals/

Want your business to be found on the HD8 Network?  Check out our memberships here – https://www.hd8network.co.uk/join/ or simply get in touch with us for a chat

FREE ADULT COURSES – Kirklees College

Fancy learning a new skill or taking up a new hobby?

Interested in changing career?  Maybe you want to learn how to do something new?

Kirklees College logoKirklees College are offering a selection of absolutely free adult courses.

No hidden costs, to be eligible you simply need to be over 19 and live locally.

So be impulsive, bite the bullet and click through to our course page to see where your next educational journey can begin: https://www.kirkleescollege.ac.uk/free-adult-courses/

Kirklees College Free Adult Courses

 

For contact details and more information about Kirklees College please visit their Directory Listing – https://www.hd8network.co.uk/local-businesses/kirklees-college/

 

Would you like your business featured on the HD8 Network?  Then get in touch and discuss how you could benefit from this exposure.

#SheMeansBusiness Instagram Training Workshop in Huddersfield

#SheMeansBusiness Instagram Training Workshop in HuddersfieldYou might have seen on Facebook, that we have teamed up with Social Progress and Enterprise Nation to put on Instagram 101 training.

Check-in on the Facebook Event

Wednesday 26th June 2019 from 10 -12

Storthes Hall Park – The Venue – HD8 0WA, Huddersfield

Join accredited She Means Business trainer Esther Orridge, from Social Progress for this Instagram Training Workshop hosted by HD8 Network.

Event Itinerary:
10am – registration and networking with tea and coffee ☕️
10:30am – introduction by HD8 Network
10:35am – presentation by Esther Orridge, Social Progress
11:30am – networking
12 noon – finish

Book your tickets through Enterprise Nation

Building: Storthes Hall<br /> Location: Huddersfield, Huddersfield University<br /> AHR

Building: Storthes Hall<br /> Location: Huddersfield, Huddersfield University<br /> AHR

Top Ten Pages on Google Analytics

Looking at the top ten pages viewed in the last month, it is pleasing to see that the Local Business Directory was at number 1.

The HomePage 2 and Add-your-Event was the 3rd.  The Events calendar followed, followed by the Join page.  These are the top 5 pages that we would like to see in there.

In 6th place is the unsubscribe page.  We have been attempting to do some data cleaning, making sure that our database is current and correct and asking people to update their preferences according to whether they work, rest or play in the HD8 area and their interest in our networking events.  As we understand not all the messages, we send are of interest to everyone and want to tailor this as much as possible,

About the HD8 Network and Mid Month Meetup are next pages in the top 10, followed by Facebook Sign up landing page, which is interesting to see and shows how powerful our social media communities are and they are connected to the website.

News is in 10th place, and whilst I wouldn’t want to wish any of the above not in the top ten, this is where we see the value for our ‘readers’, alongside our directory and events section.  And so would like to see this higher placed in the future.

There were 1264 pageviews.  The average time on the page was a minute and the bounce rate was 63%.

Correct as of 29th March 2019

 

 

New HD8 Network Member – I dream in copy

Carrie Maudsley I dream in copy‘I dream in copy’ is the latest local business to join the HD8 Network.  Launched by Carrie Maudsley in February 2019, ‘I dream in copy’ provides copywriting and content creation services with a strong focus on marketing communications.

I dream in copy

Carrie commented, “A lot of businesses understand the need for well-written and focused marketing copy or quality content that adds real value for their customers. But having the headspace to take a step back and think about this – and then finding the time to create the content – can be a significant barrier for businesses looking to improve this area of their marketing.

“I can help by bringing an external perspective – by evaluating what the business is trying to achieve with their communications, establishing clarity through their messaging and creating content that connects with their customers.”

Carrie offers services from writing web copy, press releases, sales and email copy to creating content marketing, marketing collateral and presentation content, as well as offering professional proofreading.

Find out more about Carrie’s services, experience and clients at www.idreamincopy.co.uk

Carrie will be speaking at the next Mid Morning Mid Month Meet up on 9th April on ways to improve your marketing through copy and content.

Book your tickets here.

New Membership Packages Announced

At our Mid Morning Mid Month Meetup in March we announced our new membership packages which will come into force on 1st April 2019.

Please click here to see the information sheet which illustrates the new packages.

At our Mmmmm we delivered a presentation to explain the new packages and the added benefits.  Please let us know if you would like to receive a copy of this.

If you are quick and sign up for membership before 1st April we will honour the current prices.

Small business confidence stuck in negative territory as firms call for action at Spring Statement

  • Small Business Index (SBI) turns negative for three straight quarters for first time in nine-year history
  • Seven in ten firms not expecting performance to improve; operating costs hit four-year high
  • Federation of Small Businesses (FSB) writes to Chancellor urging action on late payments, Making Tax Digital and business rates at Spring Statement

FSB is urging the Government to help arrest a continued slump in small business optimism at next week’s Spring Statement. Published today, data from FSB’s latest quarterly SBI shows confidence among smaller firms remains negative in Q1 2019 (-5.0), down from +6.0 in the same period last year.

This marks the third consecutive negative SBI reading. Such sustained quarter-on-quarter pessimism is a first for the index, which launched in Q1 2010. Seven in ten (70%) small firms do not expect their performance to improve in the coming three months.

The vast majority (74%) of small businesses report rising operating costs. The proportion is at its highest since Q4 2014.

Though Brexit uncertainty is weighing heavily on small businesses, they continue to flag the domestic economy as the number one barrier to growth. More than half (58%) say it is stifling ambitions, up from 55% in Q1 2018.

Elsewhere, the proportion of small exporters reporting a decrease in international sales this quarter has hit a two-and-a-half year high (27%). Four in ten (39%) say exports are flat.

With a week to go until the Spring Statement, FSB has written to the Chancellor urging him to deliver on the promise made at last year’s address to tackle the UK’s late payment crisis. The call follows the launch of its #FairPayFairPlay campaign.

FSB is also urging the Government to commit to a one-year ‘safe harbour’ approach to Making Tax Digital-related fines and follow Scotland’s example by delivering business rates relief for childcare providers in England who are currently facing unique pressures.

FSB National Chairman Mike Cherry said: “Today’s findings must serve as a wake-up call for the Treasury ahead of next week’s Spring Statement.

“We small business owners tend to be an optimistic bunch. The persistence of this current wave of pessimism is unheard of. Even in the wake of the crash, when the economy was well and truly on the ropes, we didn’t see negativity take hold like it has now.

“Small firms still have no idea what regulatory framework they’ll be working to in three and a half weeks’ time. Not only does the political stalemate surrounding Brexit make it impossible to plan, it has also distracted from the domestic policy agenda. Next week is the Chancellor’s chance to change this.

“The UK is facing a late payment crisis. We’re clear about the actions needed to bring the situation under control. At his Spring Statement last year, the Chancellor promised to address the scourge of poor payment practice. That starts with large firms assigning non-executive directors responsibility for supply chains, strengthening enforcement action taken against repeat poor payers, and adopting Project Bank Accounts as the norm for major public projects.

“We’re more than a year on from the collapse of Carillion. Now is the time for the Government to crystallise its plan to tackle our late payment crisis once and for all.

“The roll-out of Making Tax Digital comes at a torrid time for small firms. Next month, they’ll not only have HMRC’s new requirements to think about but also rising wages, higher pension contributions and another bout of business rates hikes. That’s on top of dealing with whatever conclusion our politicians reach regarding Brexit, currently scheduled to happen on 29 March.

“Thousands of firms are not prepared for MTD. The Chancellor should commit to a one-year safe harbour approach to MTD-related fines for small businesses. The focus has to be on helping to ensure compliance rather hitting firms with fines when mistakes are made.

“Business rates is an unfair, regressive tax that hits firms before they’ve made their first pound in turnover, let alone profit. While we’ve seen some welcome measures to help those on high streets with their rates bills, too many businesses have been left out in the cold.

“They include the childcare providers that are struggling with high employment costs and skills shortages. The struggle is exacerbated by chronic underfunding of the Government’s commitment to facilitating 30 hours of free childcare for parents.

“The Chancellor should follow the Scottish Government’s example and grant childcare providers in England the full business rates exemption they desperately need.”

 

About FSB
As experts in business, FSB offers members a wide range of vital business services, including advice, financial expertise, support and a powerful voice in Government. Its aim is to help smaller businesses achieve their ambitions. More information is available at www.fsb.org.uk. You can follow us on twitter @fsb_policy.

For regional FSB contacts please go to www.fsb.org.uk/regions

New technical updates

To improve your experience we have invested in some technical updates on our website.

These updates will improve your ability to measure the benefits and impact you receive from the HD8 Network.

Call to Action Button

We have created a Call to Action Button on Directory Listings.

This will help you to direct visitors to undertake certain actions.  This could be for a special offer or focused on an area of work or product range.

We recommend that members create unique landing pages for traffic from our listings.  This will allow you to measure the impact received from your membership.

Members can update their ‘Call to Action Button’ by emailing us with details to be included.

 

Google Maps

We have fixed Google Maps on the Event Listings, following changes Google made last year, controlling the access to the information.

But please remember to include contact details and links to directory listings to make it as easy as possible for potential attendees come to your events.

 

 

Source and Medium

We have added some code into our website, so that you can measure the traffic from our website to yours, in your Google Analytics.

Contact us for a guide to find this information in your Google Analytics.

 

Chat Box

At the bottom right hand of the screen you will see a little chat box.  Chat to us when you have questions or queries.

It is us, so apologies if  we don’t always respond immediately—especially in the middle of the night or when we’re in meetings.

 

We’d love the opportunity to explain these updates further so please get in touch!

Clayton West Baby and Toddler Group

Baby and Toddler Group for children 0-5 years old.

Friday’s 1-3pm at Clayton West Darby and Joan Club.

£1 under 1’s, £2 for over 1’s and £1 for siblings.

Range of crafts and other entertainment provided.  Singing and Snacks each week for the little ones, with tea and coffee available for the adults.

Well kitted out baby area, with lots of sensory toys. As well as role play and small world toys.

Parents, Grandparents, Carers and Childminders all welcome.

No need to book, just turn up.

For more details please visit their Facebook page – https://www.facebook.com/ClaytonWestToddlers/

Check out their directory listing on our website – https://www.hd8network.co.uk/local-businesses/clayton-west-baby-toddler-group/

 

Find out how you can get exposure for your organisation on the HD8 Network – https://www.hd8network.co.uk/join/

The TAG Speed Motorcycle Show

The TAG Speed Motorcycle Show is returning to Huddersfield for its second year running!

This year we’re coming back bigger and better with multiple trade stalls from main dealerships to second hand dealerships, a motorcycle trials stunt show, live music by some of Huddersfield’s own local bands, a bouncy castle fun run, food & drink(including alcohol) and of course the tribute to the fallen riders of 2019!

The TAG Speed Motorcycle Show made it’s mark on Huddersfield last year and for our first ever show it was a huge success.

We kickstarted a once dormant motorcycle community, that would normally have to travel hours outside of Yorkshire to attend any kind of motorcycle show, bringing everyone together for a fun, action packed day out.

This year we are setting the bar even higher and growing our show even further!

So…don’t miss out! Pencil our date into your diary and get your tickets booked!

We look forward to seeing you all at the show!